Marzook: Mirrored Clutch!!
Flore Lattanzio
IRK Magazine’s favourite spring-summer 2018 accessory is the mirrored clutch on a belt from the new capsule collection by Marzook. This is no ordinary belt pack! It is modern, elegant, and sleek. Presented in their showroom at Paris Fashion Week. It’s ingenious design and the creativity of Kuwaiti siblings Fahad and Shouq Al-Marzook immediately attracted our attention. Highlighting the brand name, Marzook.
Kuwaiti siblings Fahad and Shouq Al-Marzook
Marzook is a luxury handbag brand marked by the expressive individuality of the two designers. The circle is both a dominant form in their designs and a strong symbol in the spirit of the brand. Thus, the two interlaced circles were chosen for their “Marzook” logo. It shows their creative relationship and represents their ideals.
Communication of the Marzook collection
The spring summer 2018 handbag collection « Life Imitating Art » offers us accessories that are both unique and timeless. Through the simple, perfect and primitive circle geometric form, the design of the bags are classic. The pure designs are complemented by luxurious materials (precious metal, resin and plexiglass). Consequently, in the communication of the Marzook collection. The different bags are invited and integrated into the most famous paintings of all ages and artistic movements combined. The bags replace with humour the status of the muse in the different works of art.
However, beyond the universal aspect conferred by their shape, each of these Marzook bags have their own specificities in terms of colors and ornaments. In particular, the transparency of plexiglass allows you to personalize your handbag from the inside by its contents. In this sense, to affirm your own singularity and creativity.
Thus, this collection reveals at once an idea of perfection, a divine ideal, and an emblematic image. Therefore the bags replace with humour the status of muse and of the subjects represented in the different works of art. Showcasing Marzook in an artistic light.
To find out more about this capsule collection and others from Marzook Website
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