• Martin Rybak

022397BLUFF AW21

022397BLUFF (the number is a Pantone shade of blue and Bluff an attitude towards life) is the Paris-based brand created by the two designers that are calling themselves 022397 and 021596 making once more references to Pantone colors. The idea behind the brand is to create garments that are avant-garde, unisex and that belong to a "Universe only to itself, it possesses neither time nor space and it has neither gender nor age." 022397BLUFF001 COLLECTION, THE WALL COLLECTION is making references to real and imaginary walls that society faced in the past and is still facing. The designer duo was inspired by past political events and current social issues and made a collection out of this inspiration as a form of fashion protest.


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