ABOUT ME

Alice Bouju Mg 5859

Alice Bouju

Alice is a Paris based photograper with a passion for fashion. Based in Paris, she develops an approach that brings together photography and writing, often mixing the two within her projects.

Her work is deeply rooted in reality. She is particularly drawn to documentary practices, using images and text as complementary tools to observe, question, and reinterpret the world around her. Whether through visual series or written pieces, she seeks to capture fragments of the everyday and give them a new narrative dimension.

She has developed a strong interest in research and editorial work. Writing articles, exploring contexts, and building stories from real-life subjects naturally extend her creative process. This intersection between documentation and storytelling reflects a field she has long been eager to explore.

Let’s work together!

NOW perfume

NOW Perfume: Fragrance as a state of mind

Five scents, five moods, one invitation to live in the moment More than a perfume brand, NOW Perfume is built around the idea that scent can shape emotions, enhance experiences, and reconnect us with the…

Zurstrassen abstract painting

Yves Zurstrassen’s Abstract Paintings

Abstract Painting as Construction and Transformation IRK Magazine had the opportunity to meet Yves Zurstrassen and visit his studio in Viens, in the Vaucluse region of southern France. There, the Belgian artist opened the doors…

art performance pauline guided

Pauline Anna Gudet’s Institutional Art Performance

Inside Pauline Anna Gudet’s fictional system of recognition Pauline Anna Gudet is a Paris-based artist and filmmaker working across art performance, installation, and video. Her practice explores how institutional, corporate, and bureaucratic systems shape identity,…

accessory design Rosalia

Beata Rydbacken’s OVER THE TOP Accessory Design

A new fashion language from Beata Rydbacken Beata Rydbacken is a Swedish emerging fashion designer known for her oversized hair clips, hyperrealistic hair accessories, and playful visual universe. Her unique style quickly went viral on…

Matthew David Andrews

In Conversation with Fashion Designer Matthew David Andrews

Matthew David Andrews on building immersive worlds from personal history Matthew David Andrews works at the intersection of memory and spectacle, where autobiography is filtered through theatrical excess. Moreover, drawing on Essex carnival culture, Venetian…

Domaine Les Davids: Wine, Nature and Art

A Restored Estate Between the Ventoux and the Luberon Settled between the Ventoux region and the Montagne de Lure, in one of the most unspoiled corners of the Luberon Natural Regional Park, Domaine Les Davids…

solove

Solove: when vintage meets contemporary

Conversation with Silviya Solovyeva, co-founder and designer behind Solove Solove is a design brand co-founded by designer Silviya Solovyeva. It brings together vintage aesthetics and contemporary silhouettes through a personal and intuitive approach to fashion….

anemonia

Vintage Curated Brand ANEMONIA

Between intuition and curation is the vintage brand Anemonia Anemonia was born from a friendship, a shared sensitivity, and the feeling that something was missing. Friends since the first day of high school, Eleonora and…

upcycled fashion upznshit

Upznshit and the New Wave of Upcycling

Between Paris and Berlin, Upznshit is a Different Vision of Upcycled Fashion Born between the creative energy of Paris and Berlin, Upznshit is not simply an upcycled fashion brand, it is a manifesto for a…