GUNTHER FIRST BOUTIQUE IN PARIS

Gunther

GUNTHER opens the doors of its first boutique in Paris with a bold mix of heritage and modern style. On June 18, 2025, the Parisian house launched its first physical space at 10 rue de Picardie, in the heart of the Marais. This moment marks a major step, turning Naomi Gunther’s hybrid vision into a…

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AUGUSTA THE BRAND: SISTERS REDEFINE QUIET LUXURY SHOES

Augusta The bRAND

In a fashion landscape saturated with noise, Augusta The Brand speaks in a softer tone, one of intuition, memory, and elegance that doesn’t need to shout. Founded by sisters Paloma and Cristina Rato, whose roots span from Casablanca to Singapore, the label has quickly emerged as a quiet force in the world of quiet luxury shoes. Blending heritage, global…

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Sea New York : A Friendship Sewn Into Fashion

sea New York

In the ever-evolving landscape of independent fashion, Sea New York stands apart with its deeply personal vision. Founded by life-long friends Monica Paolini and Sean Monahan, Sea is a brand born not only of creative intuition, but of trust, intimacy, and shared history. Known for its romantic silhouettes, tactile fabrics, and quietly rebellious spirit, the…

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CHANRI ZHAO STITCHES HER TRUTH

Model wears a translucent shearling-lined coat with layered prints, tartan details, and matching fur boots—designed by Chanri Zhao at Central Saint Martins.

Chanri Stitches Her Truth from the studio floors of Central Saint Martins to the layered silence of her silhouettes. Her garments don’t simply dress, they speak. Moreover, they reflect a designer who blends softness with strength, mythology with modernity. For example, a snow-covered memory becomes a curved silhouette; a feminist tale finds shape in translucent…

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UNDRESSED TO IMPRESS

Doechii poses confidently in a cropped vest and full skirt, wearing bold accessories and makeup—shot in Paris by Kloé Camier.

Undressed to impress. Since the 1990s, female US rappers have navigated a world where visibility often demands sensuality. When Lil’ Kim posed in pasties or when Foxy Brown rhymed in lingerie, they weren’t just provocateurs, they were strategists, claiming space in a genre that rarely offered it freely. Yet today, the question remains: in hip-hop,…

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CAZABAT STEPS IN STYLE

Cazabat steps in style and always has. From the electric nights of early-2000s New York to the refined ateliers of Paris, the brand walks a line between rock ’n’ roll glamour and artisan elegance. Founded by photographer-turned-designer Jean-Michel Cazabat, this Paris-rooted, Italian-crafted label redefines what it means to make shoes that seduce, support, and last.…

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HOTEL PARTICULIER: PARIS REIMAGINED

HOTEL PARTICULIER, PARIS REIMAGINED. A secret garden in Montmartre revives the lost art of intimacy, elegance, and storytelling. Once the private estate of the Hermès family, Hôtel Particulier Montmartre sits like a well-kept secret on the hill of Montmartre. Although it is the smallest hotel in Paris, it offers the largest hotel garden in the…

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RECORD SHOPS: 5 of the Best in Paris

Listen record shop.

These five record shops prove that vinyl culture is alive, well, and spinning loud. There’s no better city to crate-dig than Paris. YOYAKU, 14 Boulevard de la Chapelle, 75018 (record shop and cafe) Record label and distributor, Yoyaku launched this shop ten years ago, tucked away in a courtyard at Porte de la Chapelle. Founder…

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YAN SKATES: HIDDEN LONDON

Yan Skates portrait

Yan Skates is an artist and celebrity florist. Having set up a fine art studio in London’s Spitalfields Market which through chance turned into a florist stall every Sunday in East London. Yan hasn’t looked back since then, with a Chelsea Gold and various other floral awards. Realising the influence of flowers in the fashion…

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